180 years of history

The story begins with a cart, a horse and a white lead powder factory ....

180 years of history strongly built through the human factor and a leading principle: to go beyond the concept of the product (the company that manufactures and sells), positioning itself as a company that develops its strategies through research, innovation, production, distribution, care and attention to the environment.


The Genoa-based company belongs to a very few companies in Italy that can retrace with the memory almost two centuries of its history: founded in 1831 with the acquisition of a small factory that made white lead powder, we find the Boero family, whose entrepreneurial spirit, together with the introduction of strategic and innovative technologies, let to reach a rapid development in the field of paints for building already at the beginning of ‘900.


Today Boero Bartolomeo S.p.A. states with a leading position within the colorful market of paint products in three strategic areas: Architecture & Decorative, Yachting and Marine. This primacy is synonymous of success, resulting from a great tradition that blends into a new culture of colour.